I am an Integrated Marketer, Data-Driven Growth Hacker & MarTech Strategist who leverages market and consumer insights, emerging technologies and marketing best practices to stand out from the noise and reach consumers, driving ideas into the market and focused on objectives and results. I have a proven blend of strategic, analytical, technical and creative acuity to fill multiple roles related to Digital Marketing, e-Commerce, Marketing Analytics and Product Marketing, in a cutting-edge company with a collaborative work atmosphere to learn and implement new skills and technologies for the betterment of the organization.
Google Analytics, Data Studio, Tag Manager, PageSpeed Insights, Raygun, Adverity (ETL), Hotjar, Omnibug, SAP, Adaptive Planning, Ms. Dynamics, Power BI, Azure Blob, SQL, Qualtrics, Ms. Clarity, Ms. Office (Advanced)
SEMRush, Google Keyword Planner, Trends and Search Console, MOZ, SEOquake, Seobility, Siteimprove, WordPress, Blogger, SharePoint, SiteCore, MailChimp, PhotoShop, Filmora, BrowserStack, Canva
Google Ads, AdClarity, Google My Business, Meta Business Suite (Facebook & Instagram Ads), YouTube Studio, Meltwater, Google Alerts, WeChat, Weibo, MailChimp, start using Yext and Klaviyo
Trello, Miro, Ms. Project, Ms. Team Foundation Server, Ms. SharePoint Project Site, Practitioner in Agile Scrum, SAFe, Agile Marketing, Six Sigma (Green Belt)
Nov 2021 - Present
2019-2021
2014-2015
2013
2011-2012
Mauro collaborated with my teams and with me personally on several high value projects including strategic and budget related mandates. Mauro is a very talented and intelligent strategic thinker with some of the most exceptional analytical abilities I have seen. With a background in marketing and e-commerce, Mauro is also financially very literate and masters many technology applications including advanced model building. These skills enable Mauro to rapidly solve complex problems and build working models (that work properly) and databases that enable real value creation. Mauro would be the first people I would hire whenever I was looking to put together an elite team of strategic and analytical thinkers. Moreover, Mauro has highly developed people skills making him a very valuable person to any organization.
Mauro collaborated with my teams and with me personally on several high value projects including strategic and budget related mandates. Mauro is a very talented and intelligent strategic thinker with some of the most exceptional analytical abilities I have seen. With a background in marketing and e-commerce, Mauro is also financially very literate and masters many technology applications including advanced model building. These skills enable Mauro to rapidly solve complex problems and build working models (that work properly) and databases that enable real value creation. Mauro would be the first people I would hire whenever I was looking to put together an elite team of strategic and analytical thinkers. Moreover, Mauro has highly developed people skills making him a very valuable person to any organization.
One of the many reasons it was a pleasure to work with Mauro Barra is his impressive attention to detail and high level of organization. Mauro had a vast amount of responsibilities in his role, but he could pull up a spreadsheet at anytime that showed he had it all mapped out. He always knew where he was, what was needed next, and the needs of the market segments he supported. If I needed his assistance he always came through on the timeline needed. A great teammate to have "in the trenches" with you.
One of the many reasons it was a pleasure to work with Mauro Barra is his impressive attention to detail and high level of organization. Mauro had a vast amount of responsibilities in his role, but he could pull up a spreadsheet at anytime that showed he had it all mapped out. He always knew where he was, what was needed next, and the needs of the market segments he supported. If I needed his assistance he always came through on the timeline needed. A great teammate to have "in the trenches" with you.
Mauro is a conscientious, dedicated team player, with a gift for finding a Communications solution in an ambiguous environment. He brings a creative approach to getting news and information out to our key audiences on highly technical stories. Mauro would be an asset to any team he joins.
Mauro is a conscientious, dedicated team player, with a gift for finding a Communications solution in an ambiguous environment. He brings a creative approach to getting news and information out to our key audiences on highly technical stories. Mauro would be an asset to any team he joins.
Mauro is one of the most passionate colleagues I have had the pleasure to work with. His dedication to being organized, prepared, accurate and near perfection are only some elements that make him so good at what he does. Mauro also has a great sense of teamwork, engagement and recognition. He cares about his colleagues, works extremely hard to connect, include and consult others. He breaks silos which allow the company to grow. Mauro manages to push boundaries because he dares to think outside the box and propose different initiatives. He is and always will be a huge asset to any team he works with!
Mauro is one of the most passionate colleagues I have had the pleasure to work with. His dedication to being organized, prepared, accurate and near perfection are only some elements that make him so good at what he does. Mauro also has a great sense of teamwork, engagement and recognition. He cares about his colleagues, works extremely hard to connect, include and consult others. He breaks silos which allow the company to grow.
Mauro manages to push boundaries because he dares to think outside the box and propose different initiatives.
He is and always will be a huge asset to any team he works with!
Mauro was a fantastic colleague while working on P&WC Customer Portal, who became a friend. He is very knowledgeable and has very strong skills in terms of digital marketing and business development. I observed that Mauro is the kind of person that is at the same time a very good team player, and also someone who can work and loves to work on his own things. A very great asset for any team!
Mauro was a fantastic colleague while working on P&WC Customer Portal, who became a friend. He is very knowledgeable and has very strong skills in terms of digital marketing and business development. I observed that Mauro is the kind of person that is at the same time a very good team player, and also someone who can work and loves to work on his own things. A very great asset for any team!
I had the pleasure to work with Mauro on numerous occasions to help us out on our web and social media projects. He is very quick at understanding the needs, goes beyond the asks always, very meticulous and always brings out new ideas given his deep knowledge. He is a real pleasure to work with and I have always been able to rely on him without an ounce of a doubt. I would recommend Mauro for any role or project that involves web, social media and technical knowledge.
I had the pleasure to work with Mauro on numerous occasions to help us out on our web and social media projects. He is very quick at understanding the needs, goes beyond the asks always, very meticulous and always brings out new ideas given his deep knowledge. He is a real pleasure to work with and I have always been able to rely on him without an ounce of a doubt. I would recommend Mauro for any role or project that involves web, social media and technical knowledge.
J’ai eu la chance de travailler avec Mauro sur un projet de développement de site web. Mauro est enthousiaste et très motivé. Ce que j’ai le plus apprécié a néanmoins été son habilité à écouter les autres et à trouver la solution technologique pour intégrer ces commentaires au projet commun.
J’ai eu la chance de travailler avec Mauro sur un projet de développement de site web. Mauro est enthousiaste et très motivé. Ce que j’ai le plus apprécié a néanmoins été son habilité à écouter les autres et à trouver la solution technologique pour intégrer ces commentaires au projet commun.
I worked with Mauro for the past two years, during which I witnessed his passion for innovation and doing things well. He learns extremely quickly from any area and is completely results-oriented, engaging as far as it takes to achieve them.
I worked with Mauro for the past two years, during which I witnessed his passion for innovation and doing things well. He learns extremely quickly from any area and is completely results-oriented, engaging as far as it takes to achieve them.
Passionate worker and critical thinker is definitely the phrase that comes to my mind when I think of Mauro. I've had the pleasure of working with Mauro at Movistar for more than 3 years. Mauro easily gets involved in the business issues, mastering how to come up with new and original ideas and put them into play making sure the figures all hold together. As a team member, Mauro earns my highest recommendation.
Passionate worker and critical thinker is definitely the phrase that comes to my mind when I think of Mauro. I've had the pleasure of working with Mauro at Movistar for more than 3 years. Mauro easily gets involved in the business issues, mastering how to come up with new and original ideas and put them into play making sure the figures all hold together. As a team member, Mauro earns my highest recommendation.
Mauro is an excellent professional, with an all-around knowledge of the Telecommunications and IT industries, enriched by a solid experience in the technical, marketing and customer service areas. I worked with Mauro during the implementation of innovative telecom services that required out-the-box thinking in order to create successful Business Cases. He also has outstanding skills regarding product development coordination and project activities follow-up, combined with strong communication abilities that lead contributors to achieve business objectives.
Mauro is an excellent professional, with an all-around knowledge of the Telecommunications and IT industries, enriched by a solid experience in the technical, marketing and customer service areas. I worked with Mauro during the implementation of innovative telecom services that required out-the-box thinking in order to create successful Business Cases. He also has outstanding skills regarding product development coordination and project activities follow-up, combined with strong communication abilities that lead contributors to achieve business objectives.
Thanks for taking an interest in my skills! If you want to learn more about working with me, pick up the phone and give me a call (or email).